Economy and Employment in Ensenada
Complete economic analysis of Ensenada, Baja California. The Economically Active Population is 231,560 people. The municipality has 17,000 economic establishments registered in the DENUE. Sources: Population Census 2020 (INEGI), DENUE and CONEVAL.
Employment and Economic Activity in Ensenada
Employment data from the 2020 Population and Housing Census. In Ensenada, 228,454 people are employed and 3,106 unemployed, with an unemployment rate of 1.3%. The economically inactive population totals 127,562 people.
Health Coverage in Ensenada
Social security coverage of the population of Ensenada according to the 2020 Census. 363,941 people have health coverage (82% of the population), while 77,808 have no access (17.5%).
| Institution | Beneficiaries | % of Population |
|---|---|---|
| With health coverage (total) | 363,941 | 82% |
| IMSS | 203,713 | 45.9% |
| ISSSTE | 24,868 | 5.6% |
| ISSSTE (state) | 14,616 | 3.3% |
| Pemex, Defense or Navy | 6,869 | 1.5% |
| Seguro Popular / INSABI | 105,448 | 23.8% |
| IMSS Bienestar | 2,269 | 0.5% |
| Private insurance | 9,994 | 2.3% |
| Other institution | 3,288 | 0.7% |
| Without health coverage | 77,808 | 17.5% |
Companies by Economic Sector in Ensenada
Distribution of the 17,000 economic establishments registered in the National Statistical Directory of Economic Units (DENUE) by INEGI, classified by economic activity sector (SCIAN). View full business directory.
| Sector | Establishments | % | 0-5 emp. | 6-10 emp. | 11-30 emp. | 31+ emp. |
|---|---|---|---|---|---|---|
| Comercio al por menor | 6,767 | 39.8% | 5,973 | 460 | 250 | 84 |
| Otros servicios excepto actividades gubernamentales | 3,834 | 22.6% | 3,577 | 225 | 28 | 4 |
| Servicios de alojamiento y preparación de alimentos | 2,433 | 14.3% | 1,874 | 341 | 172 | 46 |
| Industrias manufactureras | 619 | 3.6% | 433 | 92 | 42 | 52 |
| Servicios profesionales, científicos y técnicos | 599 | 3.5% | 502 | 62 | 30 | 5 |
| Servicios educativos | 598 | 3.5% | 194 | 123 | 216 | 65 |
| Servicios financieros y de seguros | 500 | 2.9% | 430 | 26 | 42 | 2 |
| Servicios inmobiliarios | 329 | 1.9% | 279 | 34 | 15 | 1 |
| Actividades legislativas, gubernamentales | 289 | 1.7% | 99 | 56 | 89 | 45 |
| Industrias manufactureras | 286 | 1.7% | 214 | 18 | 13 | 41 |
| Industrias manufactureras | 200 | 1.2% | 153 | 19 | 7 | 21 |
| Transportes, correos y almacenamiento | 197 | 1.2% | 95 | 38 | 29 | 35 |
| Servicios de apoyo a los negocios | 168 | 1% | 110 | 17 | 29 | 12 |
| Construcción | 132 | 0.8% | 54 | 25 | 33 | 20 |
| Transportes, correos y almacenamiento | 43 | 0.3% | 19 | 7 | 10 | 7 |
| Minería | 6 | 0% | 3 | 2 | 0 | 1 |
Evolution of the Number of Companies in Ensenada
Evolution of the total economic establishments registered in the DENUE since 2015.
| Period | Total Establishments | Change |
|---|---|---|
| 2015 | 19,821 | - |
| March 2017 | 1,626 | -91.8% |
| March 2018 | 21,370 | +1214.3% |
| November 2018 | 21,383 | +0.1% |
| April 2019 | 21,609 | +1.1% |
| November 2019 | 16,468 | -23.8% |
| April 2020 | 21,299 | +29.3% |
| November 2020 | 21,657 | +1.7% |
| May 2021 | 18,684 | -13.7% |
| November 2021 | 18,680 | -0% |
| May 2022 | 12,134 | -35% |
| November 2022 | 15,711 | +29.5% |
| November 2023 | 9,046 | -42.4% |
| May 2024 | 15,191 | +67.9% |
| November 2024 | 13,829 | -9% |
Poverty and Social Development in Ensenada
Multidimensional poverty indicators for Ensenada according to CONEVAL (2015). 33.5% of the population lives in poverty and 3.5% in extreme poverty.
Social Deprivation (CONEVAL 2015)
| Deprivation | % | People |
|---|---|---|
| Educational lag | 17.9% | 102,188 |
| Lack of access to health services | 14.5% | 82,366 |
| Lack of access to social security | 54.2% | 308,584 |
| Lack of housing quality and space | 12.6% | 71,993 |
| Lack of access to basic housing services | 27.9% | 159,048 |
| Lack of access to food | 18.3% | 104,204 |
| Income below welfare line | 40.1% | 228,496 |
| Income below minimum welfare line | 10.5% | 59,793 |
Poverty Evolution in Ensenada
| Year | Poverty | Extreme Poverty | Vulnerable | Not Poor | Gini |
|---|---|---|---|---|---|
| 2010 | 34.6% | 4.6% | 37.8% | 22.1% | 0 |
| 2015 | 33.5% | 3.5% | 37.1% | 22.7% | 0 |