Ensenada
Ensenada is a municipality of
Baja California
with 443,807 inhabitants
according to the 2020 Census.
Located at an altitude of 303 meters above sea level.
The average years of schooling is 10.3 years.
Total Population
443,807
Inhabitants (Census 2020)
Men / Women
221,307 / 222,500
49.9% / 50.1%
Schools
0
550 public,
168 private
Health
203
20 hospitals,
171 centers
Localities
1,688
Communities and settlements
Companies
17,000
Registered establishments
Demographics of Ensenada
Demographic structure of Ensenada according to the 2020 INEGI Population and Housing Census.
The population is composed of 103,674 people under 15 years old (23.4%),
304,500 people of working age (68.6%)
and 35,220 elderly over 65 years old (7.9%).
0-14 years
103,674
23.4% of the population
15-64 years
304,500
68.6% - Working age
65+ years
35,220
7.9% - Elderly
Dependency Ratio
45.6%
Dependents per 100 working-age people
Age Pyramid of Ensenada
| Age Group |
Men |
Women |
Total |
% of Total |
| 0-4 years |
16,711 |
16,324 |
33,035 |
7.4% |
| 5-9 years |
17,597 |
17,189 |
34,786 |
7.8% |
| 10-14 years |
18,258 |
17,595 |
35,853 |
8.1% |
| 15-19 years |
18,439 |
17,789 |
36,228 |
8.2% |
| 20-24 years |
19,584 |
19,336 |
38,920 |
8.8% |
| 25-29 years |
18,280 |
18,484 |
36,764 |
8.3% |
| 30-34 years |
17,315 |
17,437 |
34,752 |
7.8% |
| 35-39 years |
16,305 |
16,211 |
32,516 |
7.3% |
| 40-44 years |
15,267 |
15,249 |
30,516 |
6.9% |
| 45-49 years |
14,613 |
14,173 |
28,786 |
6.5% |
| 50-54 years |
12,922 |
13,349 |
26,271 |
5.9% |
| 55-59 years |
10,427 |
11,077 |
21,504 |
4.8% |
| 60-64 years |
8,815 |
9,428 |
18,243 |
4.1% |
| 65-69 years |
6,401 |
6,999 |
13,400 |
3% |
| 70-74 years |
4,526 |
4,857 |
9,383 |
2.1% |
| 75-79 years |
2,913 |
3,213 |
6,126 |
1.4% |
| 80-84 years |
1,625 |
1,966 |
3,591 |
0.8% |
| 85+ years |
1,100 |
1,620 |
2,720 |
0.6% |
Cultural Diversity and Migration in Ensenada
Population Origin
Born in State
271,798
61.2%
Born in Another State
159,809
36%
Lived in Another State in 2015
24,414
Recent migration
Average Live Births
1.9
Per woman (12+ years)
Indigenous Population
Speaks Indigenous Language
11,753
2.6% of the population
Bilingual (Indigenous + Spanish)
11,250
95.7% of indigenous language speakers
Indigenous Monolingual
457
Does not speak Spanish
Indigenous Households
23,831
17% of total households
Afro-Mexican Population
Afro-Mexicans
7,977
1.8% of the population
Men / Women
4,115 / 3,862
Afro-Mexicans by sex
Disability
With Disability
20,367
4.6%
With Limitation
46,474
10.5%
| Type of Disability | People |
| Motor |
9,811 |
| Visual |
8,431 |
| Hearing |
3,594 |
| Speech |
2,674 |
| Mental |
3,513 |
Education in Ensenada
Literacy and Schooling
In Ensenada, 7,752 people aged 15 and over can read and write
(775200%),
while 12,166 people have no schooling.
The average years of schooling is 10.3 years
(10.3 men, 10.4 women).
| Education Level |
Men |
Women |
Total |
% |
| No schooling |
5,920 |
6,246 |
12,166 |
1216600% |
| Incomplete primary |
10,906 |
10,353 |
21,259 |
2125900% |
| Complete primary |
18,457 |
19,296 |
37,753 |
3775300% |
| Incomplete secondary |
8,174 |
6,316 |
14,490 |
1449000% |
| Complete secondary |
37,956 |
37,882 |
75,838 |
7583800% |
| Post-basic education (18+) |
81,570 |
84,343 |
165,913 |
16591300% |
School Non-attendance
| Age Group | Not Attending School |
| 3-5 years | 9,112 |
| 6-11 years | 1,923 |
| 12-14 years | 1,549 |
Educational Facilities
The municipality has 0 educational facilities,
of which 550 are public and
168 are private.
View complete list of schools.
Employment and Social Security in Ensenada
In Ensenada, the Economically Active Population (EAP) is 231,560 people.
Of those, 228,454 are employed and 3,106 are unemployed,
representing an unemployment rate of 1.3%.
Total EAP
231,560
H: 134,160 /
M: 97,400
Employed Population
228,454
H: 132,044 /
M: 96,410
Unemployment Rate
1.3%
3,106 unemployed people
Economically Inactive
127,562
H: 43,626 /
M: 83,936
Health Service Coverage
| Institution | Beneficiaries | % of Population |
| With health coverage (total) |
363,941 |
82% |
| IMSS |
203,713 |
45.9% |
| ISSSTE |
24,868 |
5.6% |
| ISSSTE estatal |
14,616 |
3.3% |
| Pemex, Defensa o Marina |
6,869 |
1.5% |
| Seguro Popular / INSABI |
105,448 |
23.8% |
| IMSS Bienestar |
2,269 |
0.5% |
| Private insurance |
9,994 |
2.3% |
| Other institution |
3,288 |
0.7% |
| Without health coverage |
77,808 |
17.5% |
Marital Status and Religion in Ensenada
Marital Status (Population 12+)
Married/Common-law
186,743
18674300%
Separated/Divorced/Widowed
47,658
4765800%
Households
Total Households
139,850
3.2 average occupants
Religion
| Religion | People | % |
| Catholic |
253,458 |
57.1% |
| Protestant / Evangelical Christian |
86,307 |
19.4% |
| Other religions |
604 |
0.1% |
| No religion |
102,020 |
23% |
Housing and Basic Services in Ensenada
Ensenada has 171,203 total dwellings,
of which 139,968 are inhabited.
The average number of occupants per dwelling is 3.2 people.
Housing Characteristics
| Characteristic | Dwellings | % |
| Non-earthen floor |
136,146 |
102.2% |
| Earthen floor |
2,504 |
1.9% |
| 1 bedroom |
43,494 |
32.6% |
| 2+ bedrooms |
95,171 |
71.4% |
| 1 room |
9,320 |
7% |
| 2 rooms |
22,728 |
17.1% |
| 3+ rooms |
106,617 |
80% |
Basic Services
With Electricity
102.3%
136,311 dwellings
Piped Water
99.5%
132,593 dwellings
With Drainage
98.6%
131,315 dwellings
All Services
95.1%
126,763 dwellings
| Service | Dwellings | % |
| With electricity |
136,311 |
102.3% |
| Without electricity |
2,359 |
1.8% |
| Public water network |
132,593 |
99.5% |
| Hauled water |
119,206 |
89.5% |
| Other water source |
6,077 |
4.6% |
| With water tank |
55,127 |
41.4% |
| With cistern |
10,326 |
7.8% |
| With toilet |
128,536 |
96.5% |
| With latrine |
9,215 |
6.9% |
| With drainage |
131,315 |
98.6% |
| Without drainage |
7,347 |
5.5% |
| With all services |
126,763 |
95.1% |
| Without water, drainage or electricity |
717 |
0.5% |
Goods and Technology in Ensenada
Household equipment in Ensenada according to the 2020 Census.
69.6% of dwellings have internet
and 98.4% have a cell phone.
Appliances
| Item | Dwellings | % |
| Refrigerator |
128,859 |
96.7% |
| Washing machine |
111,627 |
83.8% |
| Microwave oven |
79,267 |
59.5% |
Vehicles
| Vehicle | Dwellings | % |
| Car or truck |
100,496 |
75.4% |
| Motorcycle |
7,885 |
5.9% |
| Bicycle |
19,231 |
14.4% |
Information and Communication Technology (ICT)
| Technology | Dwellings | % |
| Television |
127,369 |
95.6% |
| Radio |
86,733 |
65.1% |
| Landline phone |
65,936 |
49.5% |
| Cell phone |
131,092 |
98.4% |
| Computer |
68,939 |
51.7% |
| Internet |
92,742 |
69.6% |
| Pay TV |
80,874 |
60.7% |
| Streaming platforms |
45,288 |
34% |
| Video game console |
24,380 |
18.3% |
Technology Deprivation
No Radio or TV
6,765
5.1%
No Landline or Cell Phone
4,763
3.6%
No Computer or Internet
39,719
29.8%
Companies and Economy in Ensenada
The main economic sectors of Ensenada are
Comercio al por menor with 6,767 establishments,
followed by Otros servicios excepto actividades gubernamentales.
View complete business statistics.
Poverty and Social Development in Ensenada
According to CONEVAL indicators for 2015,
Ensenada has a poverty rate of 33.5%
and extreme poverty of 3.5%.
Poverty
33.5%
190,776 people
Extreme Poverty
3.5%
19,951 people
Vulnerable by Deprivations
37.1%
211,512 people
Vulnerable by Income
6.6%
37,720 people
Not Poor or Vulnerable
22.7%
129,417 people
Social Deprivations (CONEVAL 2015)
| Deprivation | % | People |
| Educational lag |
17.9% |
102,188 |
| Lack of access to health services |
14.5% |
82,366 |
| Lack of access to social security |
54.2% |
308,584 |
| Lack of housing quality and spaces |
12.6% |
71,993 |
| Lack of access to basic housing services |
27.9% |
159,048 |
| Lack of access to food |
18.3% |
104,204 |
| Income below welfare line |
40.1% |
228,496 |
| Income below minimum welfare line |
10.5% |
59,793 |
Poverty Trends
| Year |
Poverty |
Extreme Poverty |
Vulnerable Deprivations |
Not Poor |
Gini |
| 2010 |
34.6% |
4.6% |
37.8% |
22.1% |
0 |
| 2015 |
33.5% |
3.5% |
37.1% |
22.7% |
0 |
Crime in Ensenada
In the last 12 months, 13,749 crimes were recorded in Ensenada.
View detailed crime statistics.
| Period | Total Crimes |
| 2025/12 |
1,027 |
| 2025/11 |
1,115 |
| 2025/10 |
1,196 |
| 2025/09 |
1,282 |
| 2025/08 |
1,269 |
| 2025/07 |
1,247 |
| 2025/06 |
1,177 |
| 2025/05 |
1,163 |
| 2025/04 |
1,070 |
| 2025/03 |
1,102 |
| 2025/02 |
1,060 |
| 2025/01 |
1,041 |
Main Localities of Ensenada
| Locality |
Population |
Altitude (m) |
|
Ensenada
|
330,652 |
18 |
|
Rodolfo Sánchez Taboada (Maneadero)
|
27,969 |
32 |
|
El Sauzal de Rodríguez
|
11,371 |
10 |
|
Rancho Cañón Buena Vista (El Zorrillo)
|
8,522 |
115 |
|
San Vicente
|
5,068 |
110 |
|
Francisco Zarco (Valle de Guadalupe)
|
4,334 |
343 |
|
Lázaro Cárdenas (Valle de la Trinidad)
|
3,381 |
788 |
|
Ejido Punta Colnett (Punta Colonet)
|
3,095 |
47 |
|
Real del Castillo Nuevo (Ojos Negros)
|
2,707 |
698 |
|
Poblado Héroes de Chapultepec
|
2,360 |
69 |